Ideas, advice, and suggestions for monetizing your personal or business blog successfully.
Recap: Setting Blogging Goals
Today I’m re-posting an article consisting of notes I took from an interview Darren Rowse (Problogger) did last summer with The Blog Squad about setting goals for you blog.
How do I write an About Me page?
Having spent several hours reviewing blogs in several markets, I’ve come to a conclusion: We all need to work on our About pages. In this article I’ll tell you what to include and how to make it interesting.
Develop an Elevator Pitch
An elevator pitch is the short version of what your blog or business is about. Having an elevator pitch ready helps you quickly and concisely share your focus with new people at conferences, work, or a backyard BBQ.
Which directories should I use to promote/list my blog?
Unless you’ve decided to blog in a vacuum and don’t care if anyone reads what you have to say, at some point you’ve probably looked for ways to encourage new readers to find your blog. When I started blogging in 2004, it wasn’t uncommon for a blog to be part of several blogrings. A blogring [...]
Your Blog’s Media Kit
A popular topic I’m consistently asked about here at Blogging Basics 101 is how to monetize a blog. Bloggers want to know where to start, what to charge for, and how much to charge for it. Monetizing your blog can take many forms–advertising, product reviews, affiliate marketing, and giveaways are just a few options. Regardless [...]
BSM Media: Marketing to Moms
As I mentioned before, BSM Media is one of the companies that generously offered to help defray my costs to attend Blog World and New Media Expo. BSM Media specializes in marketing to moms. This interests me because 1) I’m a mom and 2) I like working with marketers and find those relationships to be [...]
Branding As Applied to Blogging
Karen Lewis can be found daily at her personal blog, Simply A Musing Blog, and her design blog, Simply Amusing Designs. Recently she and I have been working together on an online radio show called Behind the Blog. Please welcome Karen and her expertise in design and branding! What is a “brand”? Applied to the [...]



