What Is An Online Community Manager?

Online Community Managers are brand evangelists, leaders, content developers, advocates, analysts, and mediators rolled into one. In what may be my favorite description ever, Deb Ng says that online community managers are similar to moderators in televised debates, “but with more cowbell.” Deb recently wrote Online Community Management For Dummies, and, since I know many [...]

How Will Facebook’s Timeline for Fan Pages Really Impact Engagement?

I’ve been busy writing Facebook All-In-One for Dummies. With the rollout of the new Timeline design for Facebook Fan Pages, I’ve been scrambling to rewrite several chapters to reflect those changes. To do that, I’ve been watching video, reading articles, watching how brands are implementing Timeline, and so on. It’s pretty cool. But here’s the [...]